Monday, September 18, 2006

hmm seems that MSN has started there new search engine but for some reason they aren't giving you any stats....

http://blog.searchenginewatch.com/blog/060915-085113

Tuesday, September 12, 2006

Monday, September 11, 2006

Some tidbits from over the weekend -

Make your own seal of approval - http://www.says-it.com/seal/index.php

Check your site in 30 different browsers.
http://browsershots.org/

Friday, September 08, 2006

This is interesting - Google may start listening...

http://www.theregister.co.uk/2006/09/03/google_eavesdropping_software/

Some good info on Web 2.0
http://www.demc.com/artman/publish/article_168.shtml

If you use newsletter advertising then this article will be of interest to you -
http://www.marketingsherpa.com/article.php?ident=29690

Enjoy your weekend.

Thursday, September 07, 2006

Short work weeks are rough - I did have a great time Monday, it just seems that the rest of the week is playing catch up. Maybe Monday that will happen.

A tidbit of news about Danny Sullivan from search engine watch - in a nutshell he's leaving.

Some details can be found here:

http://daggle.com/060829-112950.html
http://daggle.com/060905-161556.html

Friday, September 01, 2006

If you're worried about how you appear in local search results make sure you do the following steps:

http://www.clickz.com/showPage.html?page=3623297

We all know bots are important for our optimization - here's some info on "taming" them.

http://searchenginewatch.com/showPage.html?page=3623312

I know I promised some pictures / commentary on the trip I took last weekend - we'll save that to next week. Till then I hope you and yours have a wonderful Labor day.

Thursday, August 31, 2006

A good read especially if you offer free trials of your software / product / service. This one has access for a limited time.

http://www.marketingsherpa.com/article.php?ident=29686


Some good info on searchiness -

http://www.clickz.com/showPage.html?page=3623284

Wednesday, August 30, 2006

This past weekend we took a family romp to Gatlinburg. We had a great time - we'll post some thoughts and some pictures hopefully later this week sometime. Today enjoy the links below to some useful things that are filling our inbox.

We had mentioned earlier part 1 of an interview with Google's CEO - here is part 2.
http://searchenginewatch.com/searchday/article.php/3623230

EBay agrees to have Google Ads on Ebay.
Click Here

I'm not sure if I've included this before - but here's 101 ways to build links.
http://www.seobook.com/archives/001792.shtml

Keeping with the link theme a look at link baiting
http://searchenginewatch.com/showPage.html?page=3623287

That's it for today.

Tuesday, August 22, 2006

Did Google have a "mini-update", "data refresh" recently - check out this site for some more details.

http://www.seroundtable.com/archives/005903.html

Monday, August 21, 2006

Friday, August 18, 2006

Some notes on the bloggers for the search engines (Matt Cutts et. al.)
http://searchenginewatch.com/searchday/article.php/3623181

Creating buzz about your offer - getting people to want you to send them an email.
http://www.marketingsherpa.com/article.php?ident=29674

Enjoy your Weekend.

Thursday, August 17, 2006

Google presented a case against the click fraud prevention services - some details on that can be found here.

http://google-says.blogspot.com/2006/08/flaws-in-googles-report-on-third-party.html


Some interesting discussion on social networking.

http://searchenginewatch.com/showPage.html?page=3623153

Wednesday, August 16, 2006

Traveling with a lap top is a little different than it was even a few weeks ago - they are starting to ease some of the restrictions but these tips will work.

http://smallbizresource.com/security/showArticle.jhtml?articleID=191902232

Tuesday, August 15, 2006

A excellent pdf with 77 ways to generate traffic and I'm sure you will find at least one that you didn't think of.

http://www.associateprograms.com/pages/77ways.html

Monday, August 14, 2006

Some good information on the latest Search Engines Strategies conference can be found at the link below - make sure to book mark it because more info is coming later this week.

http://realityseo.com/

Friday, August 11, 2006

Some of you have maybe heard the ruckus about AOL providing search histories / results for users. They've since removed them from the web but you can still find them here - along with some interesting news links.

http://www.gregsadetsky.com/aol-data/

Some good info on viral campaigns -

http://persuasion.typepad.com/architect/2006/08/3_simple_steps_.html

Wednesday, August 09, 2006

Got this from Kirt Christensen about a new pdf from Google - it contains some good info.

http://scientificmarketingnewsletter.com/maxeffect.pdf

Monday, August 07, 2006

Took some time off and a long weekend - yesterday we got industrious and cleaned the office - now of course we can't find anything but it makes us feel better.

Some tips on Adwords compliance -

http://www.affiliateclassroom.com/Google_Change/Surviving_Google.html

Some good info on SEO and your URL structure.

http://www.clickz.com/showPage.html?page=3622997

Tuesday, August 01, 2006

Some good info from yahoo and although it is mostly about pay per click, I'm sure that you can use it for your business.

http://searchmarketing.yahoo.com/nl/jul06ts.php

Monday, July 31, 2006

In case you didn't check out the link for sitepoint, make sure that you check out a link that was in the newsletter -
http://fortuneinteractive.com/laptop.php

Friday, July 28, 2006

Today working to clean my inbox out of worthy news - hopefully you'll find something that you enjoy.

http://askmichel.icoder.com/

Everything you ever wanted to know about robot text files.
http://www.robotstxt.org/

More info on the landing page (Google Adwords)
http://www.marketposition.com/blog/archives/2006/07/google_updates_1.html

Sitepoint Tribune had some good stuff - you can check out the issue here -

Enjoy your weekend

Wednesday, July 26, 2006

Tuesday, July 25, 2006

If you've been having some problems with your Google ad campaign of late - maybe you can get some insight or post your comments about what is happening to you here -

http://kenmccarthy.blogs.com/ken_mccarthy/2006/07/whats_happening.html

Monday, July 24, 2006

Friday, July 21, 2006

Tuesday, July 18, 2006

If you use Google Ad words to promote your site - you may have noticed some differences lately.

Some info on the change and Googles "Quality" score can be found here.
http://www.clickz.com/experts/search/strat/article.php/3619936

Monday, July 17, 2006

A nice guide on linking - one note if it's "grey" be very careful about doing it - also "buying links" has been strongly condemned by Google. With that said enjoy.

http://www.jimwestergren.com/link-building-guide/

Wednesday, July 12, 2006

This is funny - appears that there have been some lawsuits / arguments about Googles plane -
http://blog.searchenginewatch.com/blog/060707-063500

Thursday, July 06, 2006

We've been having quite a few storms here - so as usual we are behind. As MySpace takes the world by storm - I'm interested in knowing if anyone has had success marketing something.

Thursday, June 29, 2006

Short and sweet today - Google has introduced quite a few products recently - this article explains them.

Click Here

Wednesday, June 28, 2006

During our trip to Lexington we also stopped at Build a Bear. What a concept - you get to create a toy - and customize it so that it is unique. Of course Haley had to get one, it's her fourth. As we were checking out I got something interesting though - a book by the creator of the company. "Bear Necessities of Business". A quick glance showed that it may have some things of interest - and if it has only one nugget in it then it was well worth the price. As we finish reading it I'll share any thoughts that we glean from it.

Monday, June 26, 2006

We had a few days off and took a trip to Lexington - on Friday we decided to watch a movie which I rarely do (at the theater anyway). The movie we watched was great - I'll take a bit about "Cars" later this week - but the experience was something to be desired. I think I'm beginning to understand why the movie industry is in the duldrums. To me going to the theater should be a unique experience. These days many people have the big screen TV's, and surround sound systems that sound nearly as good as when you go to the movies.... and you don't have to battle the crowds, interruptions while watching the movie.... or watch commercials at the beginning of the movie along with a hundred previews.

I'm sure they added commercials because the movie folks wanted to earn a buck or two more, but don't they realize that this is one of the reasons we stay at home - so we can not have to deal with advertising....

It was a good thing that the movie we went to see made up for things - I can now however more fully understand why fewer people are going. What I think they should do and will do is release movies both at the theater and maybe on a premium DVD version. Or maybe the theaters can clean up their act and try to make the experience something to remember... anyhoo just some thoughts.

Applying to your business - how can you make your customers experience better. I bet if you took some time today you could think of a couple ways to do this. Think on it and I'll give you another example tomorrow.

Tuesday, June 20, 2006

A nice forum post that lists the number of "things" Google uses to rank sites - some interesting reading.

http://forums.searchenginewatch.com/showthread.php?threadid=12170

Friday, June 16, 2006

Wednesday, June 14, 2006

Ralph Wilson has updated his promotion list - always some good stuff.
http://www.wilsonweb.com/articles/checklist.htm

If you want to add some umpff to your web copy then check this out.
Click Here

Monday, June 12, 2006

Had a stormy Sat / Sunday night here. Lots of thunder, lightning and wind.

A good article on growing your list -

http://www.demc.com/artman/publish/article_138.shtml

Friday, June 09, 2006

Tuesday, June 06, 2006

We just got back from vacation - we had an "interesting" time. We got a tornado warning while visiting a mall - that is the first and last time I want to see the basement of a store. It didn't actually touch down but we did see some minor damage around the city. We visited Chicago and I'll put their cab drivers up against any of the Nascar racers. The skyline there was definitely something to see. Haley (our daughter) really enjoyed visiting the American Girl Store.

I will say this though I really enjoy living in my small town.

Interent marketing newswatch is a nice site if you want to feel the pulse of some things that are happening.

http://www.imnewswatch.com/

An excellent article explaining Google Sitemaps and what you can learn from utilizing it on your site.

http://www.webreference.com/programming/sitemaps/

We should now be on a semi-regular posting schedule.

Tuesday, May 16, 2006

Matt - the Google guy has given a large interview - you can find it at the link below.

http://www.clickz.com/experts/search/results/article.php/3605961

Make sure to listen to the MP3s

Monday, May 15, 2006

A list of things from last week -

A good article on search engine spam.
http://www.clickz.com/experts/search/results/article.php/3603906

Notes on the click fraud settlement from Google -
Click Here

Google unleashes some new toys including Google Trends -
http://www.google.com/trends

Redefining Local Search

Google talks about the future -
Click Here

More tomorrow.

Monday, May 08, 2006

Some good notes on a SEO contest for a fictional word - details are here.

http://www.sitepoint.com/newsletter/viewissue.php?id=2&issue=343&format=html

So what is the difference between the first spot and other spots?

Thursday, May 04, 2006

As the school year winds down (yipee) we'll be having a more sporadic posting schedule. So if you don't see me for a day or two rest assured that I'm having fun.

A blog that makes 10 k a day - who would have thought it -

Some info -
More info -

Wednesday, May 03, 2006

If you skip out on implementing super targetted keywords then you may be missing out on additional revenue.

Check out the link below for some ways you can do this.

http://www.demc.com/artman/publish/article_123.shtml

Tuesday, May 02, 2006

Monday, May 01, 2006

Google is getting a bit angry over the new browser - ie the default search box is MSN.... hmm.

http://www.nytimes.com/2006/05/01/technology/01google.html

Requires you to be registered.

So does penalize sites that have dashes or underscores?

http://www.mattcutts.com/blog/dashes-vs-underscores/

Wednesday, April 26, 2006

Tuesday, April 25, 2006

For some reason blogger has been acting a bit funny lately - go figure.

A informative article on predicting prices with pay per clicks.

http://www.clickz.com/experts/search/strat/article.php/3598616

Friday, April 14, 2006

An article I like on spring cleaning / sprucing up your site a bit.

http://www.clickz.com/experts/search/opt/article.php/3597916

Also Google just introduced a calendar....
http://www.google.com/calendar

We hope everyone has a great holiday weekend.

Thursday, April 13, 2006

So some things from the report.

1) Most people find what they're looking for on the first page of the search results.
2) If most people don't find out what they're looking for on the first couple of pages they refine there search or go to a different search engine.

So the trend is to get the results from the first couple of pages or try something different.
We've been noticing a trend that very specific searches are on the rise - ex. black prom dress.. etc. So if you haven't thought of expanding things for more specific searches then now may be the time to start doing that.

Wednesday, April 12, 2006

I prospect has an interesting study on search behavior. You can check it out here -

http://www.iprospect.com/about/searchenginemarketingwhitepapers.htm

It's the one for April 2006 - I'll give my thoughts on it tomorrow.

Monday, April 10, 2006

Some unique ways to advertise (this one is sure to get those creative juices flowing).

http://www.entrepreneur.com/article/0%2C4621%2C326697%2C00.html

Expanding your keywords / research.

Part 1

Part 2

Enjoy your week.

Friday, April 07, 2006

Thursday, April 06, 2006

Google has changed a few things about Local ad campaigns work. Details on that can be found here.
http://blog.searchenginewatch.com/blog/060331-080623

Tuesday, April 04, 2006

If you haven't done your taxes yet - this may help if you use contract workers.

Click Here

If you want to expand your optimization reach then this may help for Europe.
Click Here

Monday, April 03, 2006

We had some wicked storms here last night - does your family have a plan for bad weather. If not this site may help you make one.

http://www.redcross.org/services/prepare/0,1082,0_248_,00.html

Friday, March 31, 2006

Thursday, March 30, 2006

You think only the younger generation uses gadgets - think again.

Click Here

In case you need to validate what you're spending on your marketing efforts. This may help.

http://www.clickz.com/experts/search/opt/article.php/3594496

Monday, March 27, 2006

Friday, March 24, 2006

It appears that some results from Google Base are showing up in the search results.

http://blog.searchenginewatch.com/blog/060321-173017

Enjoy your weekend !!

Wednesday, March 15, 2006

If you have a pay per click campaign then you'll definitely want to check this out.

http://searchenginewatch.com/searchday/article.php/3590951

We're having spring break at our place so this will be the last post till next week.

Tuesday, March 14, 2006

Much hub bub has been made over Google paying to settle a lawsuit - more info about that can be found at the following link -

http://blog.searchenginewatch.com/blog/060309-001743

Also an interesting purchase by Google is Writely - an online word processor. Some discussion on that can be found here.

Monday, March 13, 2006

Friday, March 10, 2006

Google is getting into the calendar business -

Click here

If you have a podcast or are thinking about doing one then make sure you check this out.

http://searchenginewatch.com/searchday/article.php/3590246

Thursday, March 09, 2006

Some more info on the Google snafu - included links to the original files - and the "new" file.

http://glinden.blogspot.com/2006/03/in-world-with-infinite-storage.html


An excellent article on content spamming.

http://www.wilsonweb.com/art/promote/content-spamming.htm

Wednesday, March 08, 2006

Some Do's and Don'ts for launching a site.

Click Here

Google (ahem) says forget the leak talking about possible earnings.

Click Here

and Microsoft is working hard to get ahead.

Click Here

Thursday, March 02, 2006

Tuesday, February 28, 2006

Friday, February 24, 2006

A nice article on trends -
http://www.marketposition.com/blog/archives/2006/02/a_new_research.html

Google has launched a web page creator -
http://pages.google.com/-/about.html

One note as usual is the case they have suspended new signups for the time being.

It seems Google visitors convert less... hmmm
http://www.marketingsherpa.com/sample.cfm?contentID=3189

An article that may give you some ideas on growing your list.
http://www.marketingsherpa.com/sample.cfm?contentID=3192

Thursday, February 23, 2006

Found something interesting today - UC Berkley is offering some free podcasts of their web design courses. Details can be found below.

Click Here

Wednesday, February 22, 2006

Tuesday, February 21, 2006

Monday, February 20, 2006

If you have today off - enjoy it :o)

Here is a blog that has some useful info at times -

http://williecrawford.com/blog/