Some analysis on the pending (or not) merger of Yahoo / Microsoft - is Google the real winner?

http://in.reuters.com/article/technologyNews/idINIndia-32167620080226

Optimizing your paid search ads.

http://www.wilsonweb.com/paid-search/wilson-keyword-matching.htm

Minimum bids are changing in Yahoo paid.

http://searchengineland.com/080226-190001.php

Highlighting terms for SEO

http://searchengineland.com/070222-133032.php

A great way to discover keywords using social marketing

http://blog.searchenginewatch.com/blog/080216-114837

Enjoy your day!!