Good Monday to you - hopefully you had a wonderful weekend.

The slippery slope of SEO - http://searchenginewatch.com/3642059

Developing Content - http://www.clickz.com/clickz/column/2035435/web-content-development-101

An excellent presentation on increasing your conversion rate - http://boagworld.com/talks/unbelievable-ecommerce/

Enjoy your day!