A comparison of short and long tail searches. This is nothing new if you think about it, the more sp

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ecific someone searches, the more apt they are to purchase it, this is a no brainer.

http://searchengineland.com/short-vs-long-tail-which-search-queries-perform-best-36762

Google launches Double Click for publishers.

http://blog.searchenginewatch.com/100222-184558

Have a wonderful day!