Tuesday, December 29, 2009

Good day - here is some good information on tweaking your conversion rates.

Canadian FootballImage by Vlastula via Flickr


Like it or hated it, 2009 is about over... here are some thoughts about last year.


We'll be taking a few days off as we enjoy some football and family - you have a wonderful day / weekend.

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Monday, December 28, 2009

Some good information on Google Webmaster Tools -


Hopefully you and your family had a wonderful Christmas... I know that we did.

Tuesday, December 22, 2009

Last Tuesday set some sales records on the internet -


There are some neat graphs comparing certain days between this year and last year. One thing interesting would be to compare regions, like this past weekend during the snowstorm in the east and if / how much internet sales went up.

Are you writing your site for skimmers - if not this article will give you some tips.


Enjoy your day.

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Friday, December 18, 2009

Some good info on building links.


As we move into the holidays we'll be posting a bit more sporadically as we spend time with our friends and family (hopefully you will too).

Thursday, December 17, 2009

Wednesday, December 16, 2009

Glasses and a carton of eggnog (called by its ...Image via Wikipedia

Happy Weds... just think this time next week you'll be dreaming of reindeer and eggnog.

Some great information on moving your website (from an SEO) point of view.


We've talked quite a bit about what to measure / how to measure things, here is some additional info on that.


Have a wonderful day.
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Tuesday, December 15, 2009

Good Tuesday. Hope things are going well for you.

An excellent tutorial on using images for your website.


Includes some hands on tips for creating the images that you want.

Some internet marketing sites that you will want to visit.


My favorites are - Mashable - the most up to date resource for all things social.

Find what information people are looking for now with Aardvark - http://vark.com/

Enjoy your Tuesday.
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Monday, December 14, 2009

Good Monday morning to you - hopefully you had a wonderful weekend.

Here is some good advice on rethinking your link campaigns.


Here is a ten point checklist for optimizing your pay per click campaigns.


Have a wonderful Monday.

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Wednesday, December 09, 2009

Good Weds. to you - it has been wild and windy here. But just rain so at least we don't have to worry about a blizzard.

I've spoken before about the new FTC regulations - here is an excellent interview with an official who goes over some things you need to know. You can find that interview here.


Tuesday, December 08, 2009

Some good free reading about press releases, free to download in a variety of formats (or you can read it online).


Good advice on making your pay per click ads 'fresh'.


We also continuing our Cheap Stocking Stuffers series (enjoy).

Thursday, December 03, 2009

Wednesday, December 02, 2009

Four new signals in search (although not really new).


Some thoughts if you're considering redesigning your site.


Tweaks for your pay per click campaign landing pages.


Enjoy your day.

Tuesday, December 01, 2009

Monday, November 30, 2009

Hope you had a wonderful Thanksgiving, Black Friday and CyberMonday so far.

We had a great time, my shopping is 95% finished (done at home in a warm robe, with a cup of coffee at about 3 am on Friday), had turkey and are still eating caseroles for it, and an awesome time goofing off with my daughter. We did work some but that in itself is a blessing and we're thankful for that.

Our email box is jammed with receipts :o) , but I did manage to find this article for you and hopefully we'll be able to clean it out a bit.

Some tips for indexing your site fast (er).


Have a wonderful day.

Wednesday, November 25, 2009

We would like to wish you and your family a wonderful thanksgiving full of family and fun.

Don't forget to check out our other site for Black Friday Deals (and beyond).

Tuesday, November 24, 2009

Monday, November 23, 2009

Hopefully you had a wonderful weekend.

If you're looking for some helping shopping for Black Friday deals - that link will take you to our savings site. We'll be posting there quite a bit thru Christmas so make sure to bookmark it.

Useful SEO tools - http://searchenginewatch.com/3635712

Sometimes you can overdo the tweaking - http://searchenginewatch.com/3635670

Have a wonderful Monday.

Thursday, November 19, 2009

Monday, November 16, 2009

Good Monday morning to you - hopefully you had a wonderful weekend.

Link building with a small budget.


Working on your landing pages.


Enjoy your Monday.

Tuesday, November 03, 2009

Friday, October 30, 2009

Some PPC pitfalls you can avoid.


Have a wonderful weekend - and don't forget to turn your clocks back and hour on Sat night / Sun morning.

Wednesday, October 28, 2009

Are alternatives to Adwords worth your time. This article has some good advice.


Enjoy your Weds.

Monday, October 26, 2009

Friday, October 16, 2009

Thursday, October 15, 2009

Monday, October 12, 2009

Thursday, October 08, 2009

Good Thursday to you.

A couple of articles on how you can use social media for your local business.

Twitter for Local Search

How Linked in can help you locally.


Social Media and Local Search


Enjoy your day.

Wednesday, October 07, 2009

The FTC made some new 'rules' lately especially related to blogs (advertising and testimonials especially). You can find some good information related to it can be found here.


A holiday playbook for you and your business.


Have a wonderful day!

Thursday, September 24, 2009

Monday, September 21, 2009

Hope you had an enjoyable weekend.

why paid search matters.


If you're redesigning your site - don't neglect the SEO.


Site analysis facts.


Have a wonderful Monday!

Thursday, September 10, 2009

Tuesday, September 08, 2009

Some good notes about building a FAQ page -


We hope you have a wonderful week and had a great holiday weekend.

Friday, September 04, 2009

Hope your week has been going well.

Some more help for Google Webmaster Tools.


Collecting Data is important when optimizing your landing page.


A couple of good articles and guidance for testimonials.



PPC and SEO and how they can work together.


Have a wonderful holiday weekend and we'll see you on Tuesday (or Weds).

Thursday, September 03, 2009

Can Social be measured - here is a discussion.


Hope you have a wonderful day and holiday weekend. We'll resume posting next week on Tuesday.

Wednesday, September 02, 2009

Monday, August 31, 2009

Good Monday to you.

Some common SEO mistakes with your ecommerce site.

Some reasons you may be paying more for your pay per clicks soon.

Enjoy your Monday.

Friday, August 28, 2009

Good Friday to You!!

Ten things not to do with SEO.


Some notes on increasing your adsense revenue... one note I don't like the language used in the post, but they do make some good points.


Losing control in your marketing.


Enjoy your weekend.

Thursday, August 27, 2009

Good Thursday to you.

Social, Search and Branding.

What if you need multiple listings for Google Maps.


Some good ideas for improving your customer service using social marketing.


Have a wonderful day!

Wednesday, August 26, 2009

Monday, August 24, 2009

Does using Google (only) make your lazy? Check out this url to find out.

Have a wonderful day!

Friday, August 21, 2009

Some good ideas you can use to increase your conversion rates.


A good introduction to shopping carts.


Part 3 of a guide for google webmaster tools.


Have a wonderful weekend.

Thursday, August 20, 2009

Some good notes on adding value in your social media endeavors. I really like the ideas for promotions.


Investing time in Twitter for the long - term rewards.


International Social Media Strategies


Have a wonderful Thursday.

Tuesday, August 18, 2009

Monday, August 17, 2009

Some notes from the SES conference in San Jose -


How will Google's Caffeine affect your PPC?


Enjoy your day!

Friday, August 14, 2009

Google has unveiled an upgrade to their search engine - caffeine - so is caffeine faster? Here are some notes.


Enjoy your day!

Thursday, August 13, 2009

Good Thursday everyone. Hopefully your week is going well.

Is blogging missing from some social media? You decide.


Is social media a fad?


Some good social media blogs.


Understanding Communities


Tuesday, August 11, 2009

Thursday, August 06, 2009

Apparently twitter had a major outage this morning.


It started around 6am or so. Facebook seemed to have been hit as well, but I had no problems logging on.

Here is some good general advice on keeping your computer safe.


Enjoy your Thursday.

Monday, August 03, 2009

Tuesday, July 28, 2009

If you've heard about the government cash for clunkers program, we detail it in our cash for clunkers guide. Make sure to check it out.

Some good tips on using Paypal for your business.


Enjoy your day!

Wednesday, July 22, 2009

Hope you are enjoying your week.

Here is an excellent guide to get you started using Google Webmaster Tools.


Enjoy your day!

Monday, July 20, 2009

Tuesday, July 14, 2009

Monday, July 13, 2009

Thursday, July 09, 2009

Just a quick update - my daughter had her wisdom teeth out on Tuesday so I've been taking care of her. We'll resume our 'normal' posting schedule next week. Have a great weekend.

Friday, July 03, 2009

Happy almost 4th of July -

If you run several different twitter accounts - you want to check out this - http://splitweet.com/

A good introduction to twitter - http://searchenginewatch.com/3633223

Ideas for using twitter in your business - http://www.chrisbrogan.com/50-ideas-on-using-twitter-for-business/

Have a wonderful weekend.

Thursday, July 02, 2009

Today is Social Thursday - Enjoy the info.

Links between SEO and Social -


Some social media tools and resources -


Good info on tracking your tweets -


Is anyone listening to your twittering.


We have an inbox full of social stuff so we'll post more on Friday.

Tuesday, June 30, 2009

We've just posted an article on our saving money site on Using Your Reward Points to Save Money. Make sure you check that out if you get a chance.

You can find some interesting ways to monetize your site here.

Enjoy your Tuesday.

Monday, June 29, 2009

We've been on vacation / business trip for the past couple of weeks so more normal posting should resume this week.

Monday, June 01, 2009

Hope you enjoyed your weekend.

Content is key but only if you promote it.

Working on the decision making funnel.


Thoughts on Bing microsofts "new" search engine.


Enjoy your day.

Tuesday, May 26, 2009

Monday, May 25, 2009

Things to think about before you start your next link campaign.


Help with your local search -


A case study -


Enjoy your holiday.

Thursday, May 21, 2009

Monday, May 18, 2009

Hope everyone's Monday is going well.

Below are some good articles that have been sitting in my inbox for a bit.

Sitemaps - everyone has them, when was the last time that you checked yours? Follow these tips.


Part 3 of using "site news" to promote your site.


Good tips on analytics.


A list of good directories to make sure you're in.


Enjoy your Monday!

Wednesday, May 13, 2009

Twitter Tip # 9

Need some additional information and tips for tweeter? Here is a good information resource.


Enjoy your day!

Thursday, May 07, 2009

Some excellent ideas on measuring your Social Marketing.


Enjoy your Thursday!

Wednesday, May 06, 2009

Twitter Tip #8

Find your twitter grade with this useful tool - http://twitter.grader.com/

Enter your username and click Grade.

First you'll see your rank and grade. You'll want your rank to go down and your grade of course to go up.

A nice link allows you to find fellow tweeters in your state and country (hint -- a good place to look for followers).

Your tweet cloud highlights keywords you use a lot in your tweets - use more of your keywords to change this.

Enjoy your Weds.

Tuesday, May 05, 2009

Twitter tips #7

Just a reminder that you want to make a schedule for when you unfollow folks. I usually try to give them the benefit of the doubt and wait a week or so.

By now hopefully you have a few followers and are getting the hang of things. Now it is decision time. Do you want to use a laser approach or the shotgun approach.

Using the shotgun approach you get as many followers as possible, with no regard if they fit in your target market. The laser approach is when you only want to have followers that are potential customers for you. The big difference is that when doing the laser approach you only want to target prospective buyers. The 'best' way to do this is find get sources that target your market and then review who is following them. Right now it is much easier to use the shot gun approach. Because there are so many people that follow everyone and not just who interests them. But if you work hard the laser approach can work.

Enjoy your Tuesday. Tomorrow we'll talk about finding your twitter grade.

Thursday, April 30, 2009

Twitter Tips - 6

Here is an easy way to get a couple of hundred 'leads' for you to follow if you choose.


After you join they will send you a list of 200 or so potential followers. Visit their profiles and join those that you like.

Also by now you should be following some people that you enjoy reading (that focus on your business). Visit their tweet home page - click on their followers - and start following people that again you would enjoy.

Have a great weekend!

Wednesday, April 29, 2009

Twitter Tips - 5

This tip will help especially if you want to target your tweets locally.

1. Add your tweeter account to this directory - http://localtweeps.com/
2. Use it to find followers in your zip code. Want to expand a bit then get people with zip codes close to you. You can find a zip code map here - http://maps.huge.info/zip.htm - make sure to click on the map.

Enjoy your Weds.

Tuesday, April 28, 2009

Twitter Tips - 4

This week we're going to talk about finding followers.

First add yourself to this twitter directory -


Then look at people that are in your portions of the directory ... after all their followers would hopefully find you relevant as well. Try adding 25 to 50 people.

Monday, April 27, 2009

We'll be continuing our series on Twitter later this week.

Here's a good article on Finding Link Targets.


Have a wonderful Monday.

Friday, April 24, 2009

Twitter Tips - 3 - How and What to Post

1. Figure out a goal for how many times you want to post in a month. Say that number is 100, then you're going to have to post about 3 times a day. So what do you post?

- A Retweet - this is tweeting another persons tweet that you like. Setup for that is RT @whoeversentit their message. When you retweet the message they may even say thanks.

- A News message - sending a link for something cool that you've seen online.

- A informative message - information you find useful - someone that follows you is bound to find it useful too.

- Answering a question - people have questions all the time, if you know the answer then add your comment.

- A What I'm Doing now message - just what it says.

- A sales pitch

When tweeting you want to use a variety of these types of messages - use the sales pitch very sparingly. If you're following people that you like, how do they post, what types of post are they making during the day.

More next week, till then have a wonderful weekend.

Wednesday, April 22, 2009

Twitter Tips - #2 - The Art of the Unfollow.

Now that you've figured out a good way to keep up with posts, now I want to show you an easy way to unfollow.

1. If you find someone in your conversations that you don't like (which you will), click on their image. That will take you to their page. You will then want to click on the Following button (below their picture). A box will pop up - just click remove.

2. As you start to grow your lists (which we'll talk about in a few days), you'll want to unfollow people that don't follow you (unless of course you're enjoying their conversation). An easy way to do that is to go to Your Twitter Karma. Put in your log in information and click Whack.

You'll then have a list of people you follow and will let you know those who aren't following back. Just click on the little box next to their image. You can filter your results. At the bottom click "Bulk Unfollow"

Enjoy your Weds.

Tuesday, April 21, 2009

Twitter Tips - #1 Useful software tools for following tweets.

The first thing you've probably noticed about twittering is that it is really hard to use the default interface. There are several different tools you can use to post from your desktop. I've used two and the jury is still out on which one I like the best.

Tweetdeck - http://www.tweetdeck.com/beta/ - you can download it from there.

A good video on how you can use it can be found here.


Seemic - you can find it here.


Enjoy your Tuesday.

Monday, April 13, 2009

Hope you enjoyed your weekend.

An excellent tool for finding links is included in this article.


Enjoy your Monday!

Friday, April 10, 2009

Some social media predictions -


How to start a viral marketing campaign.


I hope you have a wonderful holiday weekend.

Monday, April 06, 2009

Some good keys to a successful web presence.


Anatomy of a crawler friendly page.


Have a great Monday!!

Thursday, April 02, 2009

Friday, March 27, 2009

Thursday, March 26, 2009

Some ideas for press releases.

Some good info on twitter.


We're running some tests on our saving money site ... you can sign up for our twitter here.


Some facebook apps that may help you.


Enjoy your day!

Monday, March 23, 2009

Good Monday to you... something you should already know - don't use all flash on your sites.


Good info on setting up a ppc campaign.


Setting up your sales funnel -


Thursday, March 12, 2009

A couple of good articles on Facebook -


Four ways that Facebook could make money - and might.


We're doing a twitter experiment on our savings blog - you can follow us here.


Thursday, March 05, 2009

A good post about building a "hobby" site - to me though, making $2,500 / month is going a bit beyond a hobby....


Thursday, February 26, 2009

Some social marketing tidbits for you today.

A good analogy of social media and the sweet 16 - think basketball tournament matchups.


A good marketing lesson - make sure you check out part 1 as well.


Here's part one.


Create a twitter background.


Have a wonderful Thursday.

Wednesday, February 25, 2009

We have all the important information we need to conduct business. From yesterdays post. Now we want to make a plan.

An excellent tool for doing this (in pdf format) can be found here -


Remember to make it work you must take action, don't just look at it but do it.

Take a look at the resources page for the site - lots of excellent information.


Have a wonderful day.

Tuesday, February 24, 2009

One of the first things you want to do is to make sure that you have everything backed up (and not just on a disk but on paper as well). Make sure you have a back up of at least the following.

1. Your clients - all their information.
2. Your vendors
3. Your calendar

Make sure for these backups you have one in a safe place, away from your office, put one copy of these in a get-away bag. Something you could pick up quick on your way out of the office.

Enjoy your day.

Monday, February 23, 2009

Preparing your business for troubled times - we're going to be talking this week about preparing your business for trouble. One of the reason why we're doing this is because a couple of weeks ago we had a power outage that lasted several days. This got me to thinking what would have happened if the outage had lasted longer than a few days.

Today we're going to give you a few web resources that will help you plan.
Tuesday and Weds we're going to talk about steps to take before anything happens.
Friday we'll talk about what to happen during the unexpected.

A good site from the cdc on preparedness.


Some business specific help from the cdc.


Some good stuff from the American Red Cross


Some relavent info for your zip code.


Thursday, February 19, 2009

The hot story this week in the Social scene is the facebook policy debate.

Details on that can be found here.

Will social sites be the new in box?

A nice array of tools that you can use.

Some good information on PPC.

Have a wonderful day.

Wednesday, February 18, 2009

We had a situation last week which every business will encounter. We had some severe storms roll thru and we lost power for three days. Would you be able to conduct your business if that happened to you? We're working on a couple of articles that should help you out. The first of these articles we'll have for you on Monday.

An excellent article on some things you can do to improve your rankings.

Here are some excellent resources if you run a ppc campaign.

Tuesday, February 17, 2009

A wrap up of some articles we have filling our inbox (more about why our inbox is stuffed later this week).

Writing good descriptions for your site.

Some thoughts on keyword analysis

Monday, February 02, 2009

A wild week last week - we didn't get any of the ice storm that much of our state did --


But we did have a ton of work changing most of our sites / client's sites to a new web host. Hopefully this week we'll get back in the groove.

Here are a couple of sites with some SEO tools that you can use.

Keyword strategies --

SEO Tools

Have A Wonderful Monday

Monday, January 26, 2009

Winter is supposed to be in full force here this week, I don't really mind the snow but we're supposed to get some ice... here's hoping and praying that the ice stays far away.

An excellent article on "Have you chosen the right niche".

Three analytics trends.

Notes on the Google Conversion optimizer.

Techniques for relaunching your site.

Enjoy your Monday.

Friday, January 23, 2009

We've posted some great Super Bowl Party Ideas - we hope you and your family have a wonderful weekend.

Tuesday, January 20, 2009

Good Tuesday. Hope you had a wonderful weekend.

Collection of links for Google Tools.

A good collection of SEO tools.


Enjoy your day!

Monday, January 12, 2009

Good Monday morning to you.

Do PPC Campaigns and Organic compliment each other (or not).


Are there any shortcuts to SEO?


Sales Copy and Conversions


Some Link building opportunities.


Enjoy your day!

Friday, January 09, 2009

Posted some helpful thoughts on Starting the New Year off right on the gas mileage guide. Check it out and have a wonderful weekend.

Wednesday, January 07, 2009

I know that I promised you a video. I encourage you to watch this video - but not only watch up but actual do it. Make this a DO YEAR... and not just a I think I might do it one of these days year.


Tuesday, January 06, 2009

It's Tuesday and it's a good day for ducks here.

Working on your ad quality score.

Search trends for 2009

Enjoy your day!