Tuesday, December 26, 2006

Hopefully you had a wonderful Christmas. We've been having a great time with the Wii - both young and old have enjoyed bowling and baseball - we still haven't managed to open the other games we got for it. No implanted controllers in the wall so far... just make sure you have plenty of room when you're playing Tennis or you'll get some bruised knuckles / elbows.

Did Google have a recent update - some details are here.


How has Yahoo Panama been working so far? Some good information on some changes you may see are below.


Friday, December 22, 2006

It looks like Santa's sleigh had a wreck under our Christmas tree... :o) We have been so blessed. This weekend I'm Joseph in our play - so please say up a prayer that I don't trip over my skirt. Also we (me , Lisa, and Haley) would like to take a moment to wish you and your family a wonderful Christmas filled with Fun, Friends and Family!!

Now some good links that are filling my inbox and wanting to come out --

Some good information on how your site architecture may affect SEO - do you have any stumbling blocks for the spiders?


We've talked about local search many times before - this one focuses on the SEO of local.

Can you optimize your video? Yes you can.

Have a Wonderful Day

Wednesday, December 20, 2006

The New York Times has a great article on Paypal / Google check out - did you know they aren't charging any fees till the end of 2007 hmmmmm.

Click Here

A good newsletter from Wilson Web - an article about adwords can be found here -


A big hubub on linking can be found here -


One note will will no start a limited (maybe a few / maybe none) posting schedule till after Jan. 1st. We want to take a moment to wish you and your family a Wonderful Holiday full of Joy, Laughter, and Fun with friends and family.

Tuesday, December 19, 2006

Do all of the new game shows have to insert a commercial every ten minutes... it is no wonder that less people are watching the networks.

Top google searches for 2006


Google Local results optimization tips -


One way to stay away from click fraud is to use search engines where you buy time instead of clicks. Two examples of those engines are below - I think I may test some things to see if they give me some good bang for the buck.


Enjoy your day.

Monday, December 18, 2006

Wow a week left.... the weekend was good. I'm Joseph in our church's Christmas program... I haven't shaved since November :o)

A note about linking -


Most of it is a repeat of some things we've talked about before... but a hint - usually if you hear things over and over again then it just may bear listening to.

At the end of the year there are usually some lists for most search terms - here are two.



If you don't recognize some items on the list then it's time for you to do some research.

Friday, December 15, 2006

Some info on Social marketing -


Google launches a new way to search for patents -

Here is the old way.

We hope everyone has a wonderful weekend.

Wednesday, December 13, 2006

I used Ebay recently to purchase a product that is sold out in many places - I haven't used them for many years since I bought a purple dinosaur for Haley. One of my goals for the coming year is to have a bit more fun and to exercise more than my but muscle. I'll let you know more and give some details later about the purchase.

If you're interested in local search then make sure to check out these tips.


Monday, December 11, 2006

Friday, December 08, 2006

Today it is cold - around 10 degrees - colder than some cities in Alaska ... go figure.

A good update on some local ad opportunities.

Have you ever thought about how many offline sales you get from your online efforts - this article expounds on that a bit.


Thursday, December 07, 2006

I talked some a bit ago about using other peoples advertising to your advantage - this article may give you some new ideas.


Some good info on keyword research -


Tuesday, December 05, 2006

Monday, December 04, 2006

Friday, December 01, 2006

Hope you are safe in this wild weather - this morning I stepped on my front porch and it was .... 75 degrees.... tonight it supposed to be 25. Winds are howling but at least we don't have to worry about snow.

Some good info on Google's datacenters.

Make a podcast with your phone -

12 Tips for higher response ads -

That's it for today - stay safe.

Wednesday, November 29, 2006

Well yesterday I went Christmas shopping - I'm definitely not much of a shopper but Lisa and I try to make things fun... and I will admit that it was fun.

Some good info on crawlers -

Matt Cutts (the Google Guy) on some mistakes to avoid -

Some excellent info on social search - how it's manipulated.

Monday, November 27, 2006

Wednesday, November 22, 2006

Some good info from Web Marketing Today on "The long tail" as well as the "torso"


We would also like to take a moment to wish everyone a great Thanksgiving holiday - see you on Monday.

Tuesday, November 21, 2006

Monday, November 20, 2006

Hopefully you are enjoying your Monday -

We've talked some about the long tail - this article talks about whether you may be chasing the wrong one.


Some good info on the Google Algo -


A good list of SEO - Tools -


Friday, November 17, 2006

Tuesday, November 14, 2006

It seems that Google has changed things yet again with regard to Google Adsense - details and comments can be found here.


Thursday, November 09, 2006

Some good stuff today -

Google FAQs from Webmaster World -


If you are a member of Adsense - ie you get paid by Google - then this may interest you.

And the "long tail" - something I've always advocated especially if you're in a market with loads of competition.

Wednesday, November 08, 2006

A nice interactive business planner if you're looking for one or working on revising a current one.


Tuesday, November 07, 2006

Seems like Google is scrambling a bit to make sure it doesn't get bit by copyright issues on You Tube.


No matter which party you're with make sure you vote.

Thursday, November 02, 2006

Tuesday, October 31, 2006

Some ideas on what other folks are doing for the holiday season -


A good article on SEO's going ppc.


I downloaded Firefox 2 - one thing I can say that I like is the spell checker... my daughter can spell better than I can :o)

Enjoy your day.

Friday, October 27, 2006

Firefox is out with version 2 - I haven't had a chance to play with it but the details are here.


Google chanced their webmaster guidelines - now you can promote dynamic links better -


Some info on tweaking things if you're a fan of local search.


Some good info in LED # 2275


The post by Nathan near the bottom on SEO Tools.

Friday, October 20, 2006

Some info on Google's test search site.

and some excellent info on taming Google's spiders.
Click Here

Enjoy your weekend.

Tuesday, October 17, 2006

Some good advice on checking out your web copy.
Click Here

A ton of useful links for learning about your competitors.

Some comments from Microsofts boss on Google buying YouTube.

An interview from May - still some good info with Cutts.

Monday, October 16, 2006

If you are interested in getting some local traffic - then you'll want to check out this free course.

Friday, October 13, 2006

Wednesday, October 11, 2006

Tuesday, October 10, 2006

Friday, October 06, 2006

Thursday, October 05, 2006

Matt from Google answers some questions about Page Rank -

And Google has a new "test" search site - remember many things they test they end up implementing so go play with it.
Article about it -
The site - http://www.searchmash.com/

Tuesday, October 03, 2006

I had mentioned a few days ago about LSI - the big thing is don't get crazy.

This link may help to explain things a bit more -

Monday, October 02, 2006

Social Networking and you...

If you've been around awhile you know for some reason that Google loves to shake things up around the holidays... will it happen again?


Friday, September 29, 2006

You may have heard that Google is striking up a deal with Quicken... now you may wonder how in the world could that be useful for either of them.. this article should explain things a bit better.


We've talked some recently about Google changing some things (increasing minimum bids) for some folks with AdWords. This article explains some of the reasons behind that.


Thursday, September 28, 2006

An article on Spider food and blunders.

Some good info - especially if you dig deep to check out the ways you can find misspellings.

Wednesday, September 27, 2006

Business Weeks take on Click Fraud


My take on all the hubbub is this - if you're worried about fraud then only advertise on the "search" sites...

Some good info from Matt of Google - 21 tips.
Click Here

We've talked some about Froogle both on the web and in our Newsletter - it seems that recently there have been some changes - a good summary of those changes can be found in Ralph Wilson's newsletter.


Monday, September 25, 2006

Some good (but heavy) info if you're interested in some of the interior workings of algos -


Can Google stay on top


The Chicago Tribune talks about search -
Find it here.

We've talked about patents before - an interesting take on it can be found here.

That should give you enough to chew on till Tuesday or so...

Friday, September 22, 2006

Yesterday we talked about success - today here's an article that discusses why some businesses fail.


Monday, September 18, 2006

hmm seems that MSN has started there new search engine but for some reason they aren't giving you any stats....


Tuesday, September 12, 2006

Monday, September 11, 2006

Some tidbits from over the weekend -

Make your own seal of approval - http://www.says-it.com/seal/index.php

Check your site in 30 different browsers.

Friday, September 08, 2006

This is interesting - Google may start listening...


Some good info on Web 2.0

If you use newsletter advertising then this article will be of interest to you -

Enjoy your weekend.

Thursday, September 07, 2006

Short work weeks are rough - I did have a great time Monday, it just seems that the rest of the week is playing catch up. Maybe Monday that will happen.

A tidbit of news about Danny Sullivan from search engine watch - in a nutshell he's leaving.

Some details can be found here:


Friday, September 01, 2006

If you're worried about how you appear in local search results make sure you do the following steps:


We all know bots are important for our optimization - here's some info on "taming" them.


I know I promised some pictures / commentary on the trip I took last weekend - we'll save that to next week. Till then I hope you and yours have a wonderful Labor day.

Thursday, August 31, 2006

A good read especially if you offer free trials of your software / product / service. This one has access for a limited time.


Some good info on searchiness -


Wednesday, August 30, 2006

This past weekend we took a family romp to Gatlinburg. We had a great time - we'll post some thoughts and some pictures hopefully later this week sometime. Today enjoy the links below to some useful things that are filling our inbox.

We had mentioned earlier part 1 of an interview with Google's CEO - here is part 2.

EBay agrees to have Google Ads on Ebay.
Click Here

I'm not sure if I've included this before - but here's 101 ways to build links.

Keeping with the link theme a look at link baiting

That's it for today.

Tuesday, August 22, 2006

Did Google have a "mini-update", "data refresh" recently - check out this site for some more details.


Monday, August 21, 2006

Friday, August 18, 2006

Some notes on the bloggers for the search engines (Matt Cutts et. al.)

Creating buzz about your offer - getting people to want you to send them an email.

Enjoy your Weekend.

Thursday, August 17, 2006

Google presented a case against the click fraud prevention services - some details on that can be found here.


Some interesting discussion on social networking.


Wednesday, August 16, 2006

Traveling with a lap top is a little different than it was even a few weeks ago - they are starting to ease some of the restrictions but these tips will work.


Tuesday, August 15, 2006

A excellent pdf with 77 ways to generate traffic and I'm sure you will find at least one that you didn't think of.


Monday, August 14, 2006

Some good information on the latest Search Engines Strategies conference can be found at the link below - make sure to book mark it because more info is coming later this week.


Friday, August 11, 2006

Some of you have maybe heard the ruckus about AOL providing search histories / results for users. They've since removed them from the web but you can still find them here - along with some interesting news links.


Some good info on viral campaigns -


Wednesday, August 09, 2006

Monday, August 07, 2006

Took some time off and a long weekend - yesterday we got industrious and cleaned the office - now of course we can't find anything but it makes us feel better.

Some tips on Adwords compliance -


Some good info on SEO and your URL structure.


Tuesday, August 01, 2006

Some good info from yahoo and although it is mostly about pay per click, I'm sure that you can use it for your business.


Monday, July 31, 2006

In case you didn't check out the link for sitepoint, make sure that you check out a link that was in the newsletter -

Friday, July 28, 2006

Today working to clean my inbox out of worthy news - hopefully you'll find something that you enjoy.


Everything you ever wanted to know about robot text files.

More info on the landing page (Google Adwords)

Sitepoint Tribune had some good stuff - you can check out the issue here -

Enjoy your weekend

Tuesday, July 25, 2006

If you've been having some problems with your Google ad campaign of late - maybe you can get some insight or post your comments about what is happening to you here -


Monday, July 24, 2006

Tuesday, July 18, 2006

If you use Google Ad words to promote your site - you may have noticed some differences lately.

Some info on the change and Googles "Quality" score can be found here.

Monday, July 17, 2006

A nice guide on linking - one note if it's "grey" be very careful about doing it - also "buying links" has been strongly condemned by Google. With that said enjoy.


Wednesday, July 12, 2006

This is funny - appears that there have been some lawsuits / arguments about Googles plane -

Thursday, July 06, 2006

We've been having quite a few storms here - so as usual we are behind. As MySpace takes the world by storm - I'm interested in knowing if anyone has had success marketing something.

Thursday, June 29, 2006

Short and sweet today - Google has introduced quite a few products recently - this article explains them.

Click Here

Wednesday, June 28, 2006

During our trip to Lexington we also stopped at Build a Bear. What a concept - you get to create a toy - and customize it so that it is unique. Of course Haley had to get one, it's her fourth. As we were checking out I got something interesting though - a book by the creator of the company. "Bear Necessities of Business". A quick glance showed that it may have some things of interest - and if it has only one nugget in it then it was well worth the price. As we finish reading it I'll share any thoughts that we glean from it.

Monday, June 26, 2006

We had a few days off and took a trip to Lexington - on Friday we decided to watch a movie which I rarely do (at the theater anyway). The movie we watched was great - I'll take a bit about "Cars" later this week - but the experience was something to be desired. I think I'm beginning to understand why the movie industry is in the duldrums. To me going to the theater should be a unique experience. These days many people have the big screen TV's, and surround sound systems that sound nearly as good as when you go to the movies.... and you don't have to battle the crowds, interruptions while watching the movie.... or watch commercials at the beginning of the movie along with a hundred previews.

I'm sure they added commercials because the movie folks wanted to earn a buck or two more, but don't they realize that this is one of the reasons we stay at home - so we can not have to deal with advertising....

It was a good thing that the movie we went to see made up for things - I can now however more fully understand why fewer people are going. What I think they should do and will do is release movies both at the theater and maybe on a premium DVD version. Or maybe the theaters can clean up their act and try to make the experience something to remember... anyhoo just some thoughts.

Applying to your business - how can you make your customers experience better. I bet if you took some time today you could think of a couple ways to do this. Think on it and I'll give you another example tomorrow.

Tuesday, June 20, 2006

A nice forum post that lists the number of "things" Google uses to rank sites - some interesting reading.


Friday, June 16, 2006

Wednesday, June 14, 2006

Ralph Wilson has updated his promotion list - always some good stuff.

If you want to add some umpff to your web copy then check this out.
Click Here

Monday, June 12, 2006

Had a stormy Sat / Sunday night here. Lots of thunder, lightning and wind.

A good article on growing your list -


Friday, June 09, 2006

Wednesday, June 07, 2006

A good article on doing things to help you build your business during the Summer -


Tuesday, June 06, 2006

We just got back from vacation - we had an "interesting" time. We got a tornado warning while visiting a mall - that is the first and last time I want to see the basement of a store. It didn't actually touch down but we did see some minor damage around the city. We visited Chicago and I'll put their cab drivers up against any of the Nascar racers. The skyline there was definitely something to see. Haley (our daughter) really enjoyed visiting the American Girl Store.

I will say this though I really enjoy living in my small town.

Interent marketing newswatch is a nice site if you want to feel the pulse of some things that are happening.


An excellent article explaining Google Sitemaps and what you can learn from utilizing it on your site.


We should now be on a semi-regular posting schedule.

Tuesday, May 16, 2006

Matt - the Google guy has given a large interview - you can find it at the link below.


Make sure to listen to the MP3s

Monday, May 15, 2006

A list of things from last week -

A good article on search engine spam.

Notes on the click fraud settlement from Google -
Click Here

Google unleashes some new toys including Google Trends -

Redefining Local Search

Google talks about the future -
Click Here

More tomorrow.

Monday, May 08, 2006

Some good notes on a SEO contest for a fictional word - details are here.


So what is the difference between the first spot and other spots?

Thursday, May 04, 2006

As the school year winds down (yipee) we'll be having a more sporadic posting schedule. So if you don't see me for a day or two rest assured that I'm having fun.

A blog that makes 10 k a day - who would have thought it -

Some info -
More info -

Wednesday, May 03, 2006

If you skip out on implementing super targetted keywords then you may be missing out on additional revenue.

Check out the link below for some ways you can do this.


Tuesday, May 02, 2006

Monday, May 01, 2006

Google is getting a bit angry over the new browser - ie the default search box is MSN.... hmm.


Requires you to be registered.

So does penalize sites that have dashes or underscores?


Tuesday, April 25, 2006

For some reason blogger has been acting a bit funny lately - go figure.

A informative article on predicting prices with pay per clicks.


Friday, April 14, 2006

An article I like on spring cleaning / sprucing up your site a bit.


Also Google just introduced a calendar....

We hope everyone has a great holiday weekend.

Thursday, April 13, 2006

So some things from the report.

1) Most people find what they're looking for on the first page of the search results.
2) If most people don't find out what they're looking for on the first couple of pages they refine there search or go to a different search engine.

So the trend is to get the results from the first couple of pages or try something different.
We've been noticing a trend that very specific searches are on the rise - ex. black prom dress.. etc. So if you haven't thought of expanding things for more specific searches then now may be the time to start doing that.

Wednesday, April 12, 2006

I prospect has an interesting study on search behavior. You can check it out here -


It's the one for April 2006 - I'll give my thoughts on it tomorrow.

Monday, April 10, 2006

Some unique ways to advertise (this one is sure to get those creative juices flowing).


Expanding your keywords / research.

Part 1

Part 2

Enjoy your week.

Thursday, April 06, 2006

Google has changed a few things about Local ad campaigns work. Details on that can be found here.

Tuesday, April 04, 2006

If you haven't done your taxes yet - this may help if you use contract workers.

Click Here

If you want to expand your optimization reach then this may help for Europe.
Click Here

Monday, April 03, 2006

We had some wicked storms here last night - does your family have a plan for bad weather. If not this site may help you make one.


Friday, March 31, 2006

Thursday, March 30, 2006

You think only the younger generation uses gadgets - think again.

Click Here

In case you need to validate what you're spending on your marketing efforts. This may help.


Monday, March 27, 2006

Friday, March 24, 2006

It appears that some results from Google Base are showing up in the search results.


Enjoy your weekend !!

Wednesday, March 15, 2006

If you have a pay per click campaign then you'll definitely want to check this out.


We're having spring break at our place so this will be the last post till next week.

Tuesday, March 14, 2006

Much hub bub has been made over Google paying to settle a lawsuit - more info about that can be found at the following link -


Also an interesting purchase by Google is Writely - an online word processor. Some discussion on that can be found here.

Monday, March 13, 2006

Friday, March 10, 2006

Google is getting into the calendar business -

Click here

If you have a podcast or are thinking about doing one then make sure you check this out.


Thursday, March 09, 2006

Wednesday, March 08, 2006

Some Do's and Don'ts for launching a site.

Click Here

Google (ahem) says forget the leak talking about possible earnings.

Click Here

and Microsoft is working hard to get ahead.

Click Here

Tuesday, February 28, 2006

Friday, February 24, 2006

A nice article on trends -

Google has launched a web page creator -

One note as usual is the case they have suspended new signups for the time being.

It seems Google visitors convert less... hmmm

An article that may give you some ideas on growing your list.

Thursday, February 23, 2006

Found something interesting today - UC Berkley is offering some free podcasts of their web design courses. Details can be found below.

Click Here

Wednesday, February 22, 2006

Tuesday, February 21, 2006

Monday, February 20, 2006

If you have today off - enjoy it :o)

Here is a blog that has some useful info at times -


Friday, February 17, 2006

A nice contest - especially if you have a killer idea but not enough funds.


A collection of some informative blog articles.


A nice article on Local Search and Yahoo.


Enjoy your Weekend!!

Thursday, February 16, 2006

Tuesday, February 14, 2006

Like it or not tax time is coming soon - you can get some advice or help at the official IRS site.


Monday, February 13, 2006

If you are digging out of the snow this morning I feel for you :o) - we got no where near the amount folks up north got but we did get 6 or so inches.

If you like sports you may want to check out the following links.

Medal counts -
Click Here

Whats on TV
Click Here

Friday, February 10, 2006

Some interesting things on Email patents - note get this one quick because free access is limited.


Thursday, February 09, 2006

We talked some about the Super Bowl earlier this week - the following article talks some about it as well.


Especially interesting are the before and after search data from Yahoo.

Before Super Bowl
After Super Bowl

If you had a product related to those featured in the Super Bowl Ads - I think you could have really racked up quite a bit.

Wednesday, February 08, 2006

May you soon have to pay for your emails you send - hopefully not but maybe... some details on that can be found at the link below.


Tuesday, February 07, 2006

So what did you think about the Super Bowl ads - for someone paying 2 million + a commercial, I thought they were bland. Another thing I'm curious about is how they tracked their success (or lack of it). Like them or not I think Go Daddy did well on their spot basically forcing people to go to their site to see the end of the commercial. The Hummer ad did well by giving you a specific link to go to. The others not so well.

Interesting notes -

BMW gets knocked from Google for using redirects -

It seems Google has been testing GBuy a rival for Pay Pal.
Click Here

Some speculation on the "next big Google Update".
Click Here

Monday, February 06, 2006

Hope you enjoyed your weekend. If you watched the Superbowl over the weekend, what do you think advertisers should have done better? I'll share my thoughts tomorrow.

A good how I did it story -

Click Here

Friday, February 03, 2006

Tuesday, January 31, 2006

An excellent pdf report on shopping cart and improving your conversion rate.

Click Here -

Best way to do it is to click then save as and download it on your computer.

Monday, January 30, 2006

If you're interested in the next big thing (in web apps) - you may find the following site useful.


Friday, January 27, 2006

Thursday, January 26, 2006

If you do a lot of advertising with Ad Words then you will enjoy this new program from Google.


Tuesday, January 24, 2006

Monday, January 23, 2006

A couple of good articles from a newsletter we like -

1) http://www.demc.com/artman/publish/article_82.shtml
on truths in email marketing.

2) Getting some traffic from the media -

Friday, January 20, 2006

Thursday, January 19, 2006

Seems that Google may soon have Google Ads on the radio - if you have a podcast and are looking for ways to make some cash this would be excellent for you (or for anyone that wants to earn some cash from recordings).

Click Here
and More

Wednesday, January 18, 2006

Tuesday, January 17, 2006

If you've wondered how to create a 301 redirect - what you should use if you change a page on your site. The following link shows you how to create one.

Forum post with comments -

The tutorial itself -


Friday, January 13, 2006

Hope you have enjoyed your week - and will enjoy the long weekend. We'll be back on Tuesday.

Till then a very in depth post for you to enjoy on SEO - one key point diversify.

Click Here

Thursday, January 12, 2006

Interesting news bits from yesterday - tomorrow we'll try and add more of the "old" news.

Google increases their lead over Yahoo -
Click Here

How to add a Google map to your pages.

Keyword prices fall - cost per clicks.

Wednesday, January 11, 2006

An excellent article we found yesterday on SEO - it's pretty long so I won't burden you with more.

Click Here

Monday, January 09, 2006

Hopefully you enjoyed your weekend. This week we'll continue to review some things we received over the break.

The one thing you need to do today is patch the recent WMF vulnerability


Click on the "Custom" link if you only want this update.

Enjoy your Monday.

Friday, January 06, 2006

A nice article on readability -

and about skimming -

Both may help you convert browsers to buyers which is always a good thing.

Thursday, January 05, 2006

Wednesday, January 04, 2006

Nice article on local search -

Click Here

An excellent article with five tips on selling more online.


So how to change (or not) your marketing efforts after the AOL / Google deal.

Tuesday, January 03, 2006

Hopefully you enjoyed your weekend / holidays. Happy New Year. This week we'll be posting some news from over the holidays. Enjoy!!

TimeWarner sold 5% of AOL to Google - remember whoever has the most eyeballs wins.
Click here
You'll need to log in.

A nice extension for Fire Fox -

A nice explanation to librarians about how Google works.

Have a good one.