Hey it's Friday. Hope you have had a wonderful week.
Next week we should complete the reviews of the stats / ROI programs. Then we'll work on our recommendations.
Here's your assignment for the weekend.
Make a list of your five "best" customers.
Write a letter (NOT an email) to the first one on the list.
Just make it a thank-you letter. DO NOT try and sell them anything.
It can be short / sweet - two or three paragraphs or so. Just thank them for being your customer. Tell them you appreciate them (and why). Make sure to mail it on Monday.